First on LateNighter: 'Comics Unleashed' drew 995,000 viewers in its CBS 11:35 p.m. debut Friday, down 85% from Colbert’s finale and behind Fallon and Kimmel at the national level.
We don’t know that their claim they were losing money with Colbert is actually true.
The fact that CBS is getting paid for running an infomercial DOES NOT in ANY way mean that CBS is getting more money from this infomercial than they wrre getting from The Late Show.
It’s likely to lose a lot of viewership and ad revenue for the lead-ins and for the nightly news as well.
We don’t know that their claim they were losing money with Colbert is actually true.
The fact that CBS is getting paid for running an infomercial DOES NOT in ANY way mean that CBS is getting more money from this infomercial than they wrre getting from The Late Show.
It’s likely to lose a lot of viewership and ad revenue for the lead-ins and for the nightly news as well.