This is such a shame, I love Neal’s Yard. You go in there, and they just keep handing you little pieces of different delicious cheeses until you crumble and give them all of your money. It’s such a charming way of doing things, I overspend every single time, and never regret it.
This is known as a thought terminating cliché. They can be more than just annoying. https://en.m.wikipedia.org/wiki/Thought-terminating_cliché