Popularity has plummeted in markets like Germany, a country still haunted by its fascist past, where Tesla's share of EV sales plummeted to just 3.7% last month versus 14% a year earlier.

Summary

Tesla’s European sales are plummeting, with Germany seeing a 60% drop despite strong EV growth. Similar declines hit Norway, Sweden, and France.

While some blame the Osborne effect—buyers delaying purchases for a refreshed Model Y—Musk’s endorsement of Germany’s far-right AfD may also be repelling customers.

Online backlash has linked Tesla to fascist imagery. In contrast, UK sales fell only 7.8%, suggesting political factors play a role.

With strong domestic EV competition in Europe, Tesla’s reputation crisis could further hurt demand.

  • Willem20@feddit.nlEnglish
    3·
    14 hours ago

    IIRC this fact also had to do with a German government subsidizing EVs that ended late last year, I could be wrong to. Any German that can help clear this up?

    • jumponboard@lemmy.worldEnglish
      2·
      11 hours ago

      Iirc, the subsidy was ~7000€. When the subsidy ended, car prices dropped by roughly 5000€. Meaning, there was a gift for the manufacturers and nothing changed. Of course, you can’t brag about your 40k car anymore because it’s only 35k now. And other smaller effects like the ads are different now.